What is Domain Verification on Facebook? Domain Verification provides a way for you to claim ownership of your domain in Business Manager. This ownership allows you to control editing privileges of your links and other content to prevent misuse of your domain and to...
Neuromarketing. It sounds fairly complicated, doesn’t it? But fortunately for marketers and small businesses, it doesn’t have to be. Neuromarketing is when the principles of psychology are applied to marketing research and strategy. It was a concept I was fortunate to...
Yes, you read it right – Vertical video equals better results. Vertical videos are not only beneficial for users and social networks, they can also do wonders for your advertising campaigns. It catches more of the viewer’s attention, which is exactly what you...
If you’re scrolling through your newsfeed and come across pictures of your friends out at dinner or pictures of that event you meant to attend, you may experience FOMO – fear of missing out. It’s hard to understand the exact reason for FOMO –...
Before you get started with any digital marketing, it’s important you set up some of the infrastructure required to be able to track your campaigns. If you’re planning to spend money on Facebook, installing the Facebook pixel is one of the most important things you...