Paid Search & Social Media Advertising
Drive results with targeted, data-driven advertising.
Paid search and social media advertising are powerful tools that place your brand in front of the right audience at the right time. Whether you’re looking to increase visibility, generate leads, or drive conversions, we craft high-performing campaigns designed to deliver measurable ROI.
Let’s make your ad spend work smarter.
Benefits of targeted advertising
Paid advertising on Google and social media puts your business in front of the right audience at the right time. Whether it’s Google Ads capturing high-intent searches or social media ads driving brand awareness and engagement, a well-executed strategy ensures more traffic, quality leads, and measurable results – all while optimising your ad spend for maximum impact.
Paid advertising services
Google Ads (PPC Management)
PPC advertising gives you the power to secure top positions on search engines and appear on relevant partner websites. Unlike organic SEO, PPC delivers instant traffic, allowing you to target potential customers who are actively searching for your products or services. There’s a science to running cost-effective campaigns – we focus on high-intent, long-tail keywords that reduce cost-per-click (CPC) while maximising return on investment. By continuously testing and optimising, we ensure your campaigns are driven by data, not guesswork.
- Campaign Strategy & Setup – Data-backed keyword research and targeting strategies.
- Ad Creation & A/B Testing – High-performing ad copy and creatives that drive action.
- Bid Management & Budget Optimisation – Smart spending to maximize every dollar.
- Conversion Tracking & Performance Analysis – Clear insights into what’s working and what’s not
Social Media Advertising
Your organic reach isn’t what it used to be. With social media algorithms prioritising paid content, advertising has become essential to ensure your brand gets seen. Social ads allow you to target highly specific audiences, retarget past visitors, and drive measurable engagement and conversions. But not all platforms work for every business. We build a strategy that fits your audience, objectives, and budget. While Facebook and Instagram ads are popular, LinkedIn, TikTok, and Pinterest may be better suited to your goals.
- Platform-Specific Ad Strategies – Finding the right channels for your business.
- Ad Creative & Copywriting – Scroll-stopping visuals and compelling messaging.
- Campaign Setup & Budget Management – Efficient allocation for maximum impact.
- Ongoing Optimisation & Reporting – Data-driven adjustments for better performance